You’ve written great content, socialized it like crazy, guest posted, generated backlinks, promote awesome products, and you’re now tearing your hair out trying to figure out how to get your blog to make more money. Instead of spending all your time trying to get more and more traffic to your blog, spend a little time increasing conversions on the traffic you already receive. As @GrowMap says:
“It does not matter how much traffic you receive if those visitors do not take the desired action. … Investing in increasing your conversion rate will pay off much faster and better than increasing your traffic.”
Use Effective Landing Pages To Increase Conversions
If your goal is to increase conversions of any kind – sales or giveaways of your own product(s) or affiliate product(s), lead generations, newsletter signups, etc., then you need a page that is designed specifically to convert that traffic. Traditionally, that meant spending considerable time becoming an expert or considerable money hiring an expert in landing page conversions. Those days are gone. If you aren’t a landing page expert, and would rather not spend a lot of time or tons of money, you can still create an effective landing page on your own (self-hosted) WordPress blog by simply installing a landing page plugin.
Max Foundry created this landing page plugin that saves tons of time (and lots of misguided mistakes) by providing you with 6 landing page templates that you can use for any of your WordPress pages. The landing page templates look great, but more importantly, they focus on designs that are proven to increase conversion rates and sales. Since each template is completely customizable, you can create variations of each and then test them to find out which ones perform the best with your visitors. Here’s a quick look at the templates with the default options.
Easy To Use!
And just like premium themes that let you make adjustments via easy admin options, this plugin does the same. All the adjustments, such as background colors, seo metas, logos, screenshots, headlines and subheadlines, forms, call-to-action buttons, testimonials, etc. can be changed right in the options panel. Below is a screenshot of just a few of the options you can edit from your plugin admin panel, to give you an idea of how easy it will be.
“Each landing page template is highly customizable – fonts, sizes, colors – it’s all there, and easy to use. There are 9 different backgrounds for the call-to-action button, the 6 most web-friendly fonts, over 30 font sizes, and an unlimited number of colors to choose from, just to name a few customizable options.”
But how do you use it? That’s what I love the most. After installing and activating the plugin, you simply create a page, and choose one of your new landing page templates in the Page Attributes dropdown. Save as draft and suddenly, voila!, all the new landing page options will appear below the main edit box. Fill out the options to customize, publish, and pat yourself on the back for a job well done.
Oh, and one more thing. Not only does it come with 6 landing page templates, but it also comes with one of those long-form sales pages, and it works exactly the same way as the landing pages do. Sweet!
I can’t imagine anything could be easier than this.
Disclosure: Affiliate links may be used within this post for products I recommend. They in no way affect my judgement of said products, nor do they affect the price of the product.
Posted in: WordPress